Noora Lähde

Coordinator of Traffic Lab Finland

Noora Lähde is responsible for the coordination of Traffic Lab Finland, which is a forum for mobility and transport services, trials and smart mobility development in Finland. The core idea of Traffic Lab Finland is to enable and encourage for new innovations, trials By and active PPP cooperation. The aim is to create from trials to new services which may end up smoother and more efficient transport, bring growth to the economy and result in better services to the citizens. Lähde has been at transport sector since 2013, including a year in Brussels representing Finnish road transport associations. All kind of future transport innovations and development are within interest of Lähde, who has graduated from the faculty of Social Sciences.

My Sessions

Major Use Cases From Finland


Finland is hosting the MyData conference since 2016, learn why! Major players in Finland are actually doing concrete actions, discover how with 3 use cases from major national entities, to implement the MyData Model in Finland. Trafi-Tilaajavastuu MyData trial Noora Lähde, Finnish Transport Safety Agency Trafi Mika Huhtamäki, Tilaajavastuu What benefits MyData may bring to […]